Sept. 1, 2015
Morganton, N.C. –Western Piedmont Community College’s (WPCC) Small Business Center (SBC) will offer several classes in September designed for entrepreneurs who own small business or are thinking about starting a business. The classes are free of charge and taught by experienced professionals. All classes will be offered at the WPCC SBC located at the Foothills Higher Education Center, 2128 S Sterling Street in Morganton, NC. Register for classes by visiting www.wpcc.edu/sbc and click on “SBC Seminars and Workshops” listed on the bottom of the page or, click on “Register Now” below each course listing:
Customer Service for Business Owners
Wednesday, September 16, 2015 6:00 PM to 9:00 PM
These days, businesses will not survive for long without great customer service. Join Emily Balance, Professional Speaker, to find out what you need to do to keep your current customers happy, attract new ones and keep both groups coming back. She will discuss some of the typical reasons why customers leave and what you can do. Look at customer service from different perspectives and share stories – the good, the bad and the ugly. You will leave with skills to improve customer relationships, build customer loyalty and increase sales.
Turn Your Passion into a Business on ETSY!
Thursday, September 17, 2015 6:00 PM to 9:00 PM
Turn Your Passion Into A Business on Etsy!! Etsy is a rapidly growing online marketplace for selling handmade goods, vintage items and craft supplies. With more than 30 million members, there’s no better place to launch your own creative small business. In fact, sellers took home over 860 million in sales in 2012 alone. Attend this class to learn how to sell your art work, jewelry, crafts, and vintage items in this easy fast paced class!!!! See just how easy it is to Grow Your Brand with a wealth of new customers and promotional tools. Learn how to register and start selling on Etsy. Share the story of your craft in your profile, item photos, and shop banner. Escape the 9-5 grind and focus on your passion. You will be guided through planning the basics of your small business strategy and given an in-depth look at Etsy’s tools to help you succeed online.
Small Business Resources at Western Piedmont Community College
Tuesday, September 22, 2015 2:00 PM to 3:00 PM
This short seminar will help you discover the many ways to connect your business to the resources available at Western Piedmont Community College. Take the first step in forging a partnership that will assist both new and established businesses in taking advantage of these services from Mentoring to Customized Curriculum Development. Let The Small Business Center, Human Resource Development, and Customized Training departments help make your business a success.”
Selling Products Online & eCommerce Part 1 & SBC Active Series
Tuesday, September 22, 2015 6:00 PM to 9:00 PM
One way to expand your market is to sell products online. We will explore the features of well-known e-commerce hosts such as the eBay Store and Amazon.com, as well as other options for creating an online store. PayPal and other payment gateways will also be discussed. At the end of these sessions, you will be able to: 1) Do you need to sell online? 2) Have an understanding of your online store options 3) Understand the differences between platforms and determine what is right for you. 4) Set up your online store 5) Develop an online store marketing plan Order of Topics/Content: Session consists of discussion, presentations and on-line presentations, other medium: 1) Brief introductions—Small Business Center, Presenters, Owner/Manager/Attendees 2) Online Store Options 3) Develop Your Online Marketing Plan 4) Set Up An Actual Working Store 5) Summary – Q&A 6) Course Evaluation.
How to Start a Business
Wednesday, September 23, 2015 6:00 PM to 8:00 PM
Don’t miss the opportunity to learn the basics of starting a small business. Are you thinking about getting into business for yourself? This course covers the issues that an individual should consider before thinking about opening the doors. In other words, this course is the starting point on your journey into business ownership. Learn how to identify critical issues and make the right decisions as you prepare to start your business. Topics include business structures (sole proprietorships, partnerships and corporations), licensing and zoning, trademarks, copyrights, patents, insurance, financing alternatives, record keeping, and taxes.
Successful Sales on Amazon
Thursday, September 24, 2015 6:00 PM to 9:00 PM
Amazon is the leading e-commerce website in the United States with more than $74.45 billion dollars in 2013 net sales. Amazon has more than 237 million active customer accounts worldwide. In this fast paced class you’ll learn how to register online, choose the account that fits your goals, and list an item on Amazon to maximize your probability. You’ll learn how to ship your items and minimize your expenses. Learn how to make the most money with every sale. Amazon is the fastest ways to start selling online. Sell just a few items and pay no monthly fee with the Individual plan or choose the Small Business subscription for unlimited selling.
Create an Online Store & eCommerce Part 2 an SBC Active Series
Tuesday, September 29, 2015 6:00 PM to 9:00 PM
Do you want to sell online and reach more people with better marketing concepts? Now is the time to set up your online store! In this 2 night seminar, you will learn the basics of setting up your online presence and actually leave with a fully functional operating store where your products will be available to the world. At the end of these sessions, you will be able to: 1) Do you need to sell online? 2) Have an understanding of your online store options 3) Understand the differences between platforms and determine what is right for you. 4) Set up your online store 5) Develop an online store marketing plan Order of Topics/Content: Session consists of discussion, presentations and on-line presentations, other medium: 1) Brief introductions—Small Business Center, Presenters, Owner/Manager/Attendees 2) Online Store Options 3) Develop Your Online Marketing Plan 4) Set Up An Actual Working Store 5) Summary – Q&A 6) Course Evaluation.
Developing an Online Presence for your Business
Wednesday, September 30, 2015 6:00 PM to 9:00 PM
If someone searches for your business, what do they see? Are they intrigued enough to buy from you or do they move on? This class is about making sure you have a good online presence and using free internet tools to your advantage. This class will give you the tools necessary to develop a top notch online profile.
eBay -Building a Business on eBay the Basics
Thursday, October 01, 2015 6:00 PM to 9:00 PM
This is a great seminar for the entrepreneur wanting to make eBay a primary marketing tool. Learn best practices to use when setting up an account, listing items for sale, taking payments and shipping. Topics will include eBay features and policies, choosing formats and categories, writing descriptions that sell, submitting photos, using the help section, feedback, using PayPal, and shipping tips. Start and/or grow a business on eBay!
WPCC’s Small Business Center has a library of full-length courses provided by SmallBizU, the first online academy created especially for the education and training needs of small businesses and entrepreneurs. SmallBizU teaches entrepreneurs about the “3Ms” – Money, Marketing, and Management. It achieves this objective through the delivery of 20 core courses that teach the “language of business” and important trade-skills. Each course is online and full of animated slides accompanied by voice-over narration, PowerPoint presentations, worksheets, toolsets, and access to a comprehensive knowledgebase. You can access your course anytime and anywhere.
Western Piedmont Community College’s Small Business Center is an accessible, valuable community resource for individuals who are beginning a new business venture, expanding an existing business, or need help with a business plan. The SBC, whose help is provided at no direct cost to its clients, is designed to help businesses succeed through additional training, one-on-one counseling, or providing clients with contacts and information. In addition, the College’s SBC is staffed with individuals who understand the problems small businesses face and help clients work in partnership with a network of business leaders and agencies who provide timely advice on operating a business or offer referrals for local, state, and federal agencies.
Western Piedmont Community College is situated in the picturesque rolling foothills of Morganton, North Carolina, and has served the citizens of Burke County since 1964. In addition to creating $177.8 million in added regional income, the College offers more than 100 degree, diploma and certification programs designed to provide accessible, high-quality education that improve lives and promote growth in Burke County. For more information visit www.wpcc.edu.